8 quotes
"Customers don’t care at all whether you close the deal or not. They care about improving their business."
- Aaron Ross
Awareness
""Customers don’t care at all whether you close the deal or not. They care about improving their business. It’s easy to forget this in the heat of a sales cycle.""
- Aaron Ross
Motivation
"Companies should be selling ideas more than benefits. Sell Ideas. Not stuff."
- Aaron Ross
Creativity
"Companies should be selling ideas more than benefits. Sell ideas. Not stuff."
- Aaron Ross
Creativity
"Killer salespeople uncover true problems behind desired solutions."
- Aaron Ross
Insight
"Just take any step, whether small or large. And then another and repeat day after day. It may take months, maybe years, but the path to success will become clear"
- Aaron Ross
Change
"Just take any step, whether small or large. And then another and repeat day after day. It may take months, maybe years, but the path to success will become clear."
- Aaron Ross
Change
"In high-productivity sales organizations, salespeople do not cause customer acquisition growth, rather they fulfill it."
- Aaron Ross
Productivity