“Companies should be selling ideas more than benefits. Sell ideas. Not stuff.”
"Customers don’t care at all whether you close the deal or not. They care about improving their business."
- Aaron Ross
Awareness
""Customers don’t care at all whether you close the deal or not. They care about improving their business. It’s easy to forget this in the heat of a sales cycle.""
- Aaron Ross
Motivation
"Companies should be selling ideas more than benefits. Sell Ideas. Not stuff."
- Aaron Ross
Creativity
"Killer salespeople uncover true problems behind desired solutions."
- Aaron Ross
Insight
"Just take any step, whether small or large. And then another and repeat day after day. It may take months, maybe years, but the path to success will become clear"
- Aaron Ross
Change
"You can’t use up creativity. The more you use, the more you have."
- Maya Angelou
Creativity
"Limitations live only in our minds. But if we use our imaginations, our possibilities become limitless."
- Jamie Paolinetti
Creativity
"It is better to fail in originality than to succeed in imitation."
- Herman Melville
Creativity
"I am so clever that sometimes I don’t understand a single word of what I am saying."
- Oscar Wilde
Creativity
"Show up, show up, show up, and after a while the muse shows up, too."
- Isabel Allende
Creativity