50 Inspirational Quotes About Culture to Enlighten and Motivate You

"You don't have to burn books to destroy a culture. Just get people to stop reading them."

- Ray Bradbury

"We believe that it’s really important to come up with core values that you can commit to. And by commit, we mean that you’re willing to hire and fire based on them. If you’re willing to do that, then you’re well on your way to building a company culture that is in line with the brand you want to build."

- Tony Hsieh

"Culture is not an initiative. Culture is the enabler of all initiatives."

- Larry Senn

"Until I came to IBM, I probably would have told you that culture was just one among several important elements in any organization's makeup and success — along with vision, strategy, marketing, financials, and the like... I came to see, in my time at IBM, that culture isn't just one aspect of the game, it is the game. In the end, an organization is nothing more than the collective capacity of its people to create value."

- Louis V. Gerstner, Jr.

"A people without the knowledge of their past history, origin and culture is like a tree without roots."

- Marcus Garvey

"A nation's culture resides in the hearts and in the soul of its people."

- Mahatma Gandhi

"Without memory, there is no culture. Without memory, there would be no civilization, no society, no future."

- Elie Wiesel

"Leadership is about making others better as a result of your presence and making sure that impact lasts in your absence."

- Sheryl Sandberg

"Culture is a way of coping with the world by defining it in detail."

- Malcolm Bradbury

"The greatest asset of a company is its culture."

- Herb Kelleher

"Culture is about performance, and making people feel good about how they contribute to the whole."

- Tracy Streckenbach

"Culture is the widening of the mind and of the spirit."

- Jawaharlal Nehru

"Talent wins games, but teamwork and intelligence win championships."

- Michael Jordan

"Great teams do not hold back with one another. They are unafraid to air their dirty laundry. They admit their mistakes, their weaknesses, and their concerns without fear of reprisal."

- Patrick Lencioni

"Teamwork is the secret that makes common people achieve uncommon results."

- Ifeanyi Enoch Onuoha

"Become the type of leader that people would follow voluntarily, even if you had no title or position."

- Brian Tracy

"Teamwork is the ability to work together toward a common vision, even if that vision is blurry."

- H.E. Luccock

"Together, we can do great things."

- Mother Teresa

"Culture is the foundation upon which all success is built."

- Tony Hsieh

"Organizational culture is the immune system of the company."

- Michael Watkins

"The best way to predict the future is to create it."

- Peter Drucker

"To win in the marketplace, you must first win in the workplace."

- Doug Conant

"Culture is the arts elevated to a set of beliefs."

- Thomas Wolfe

"A leader sees greatness in other people. He nor she can be much of a leader if all she sees is herself."

- Maya Angelou

"It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently."

- Warren Buffett

"The greatest leaders mobilize others by coalescing people around a shared vision."

- Ken Blanchard

"A nation’s culture resides in the hearts and in the soul of its people."

- Mahatma Gandhi

"Without culture, and the relative freedom it implies, society, even when perfect, is but a jungle. This is why any authentic creation is a gift to the future."

- Albert Camus

"Teamwork makes the dream work."

- John C. Maxwell

"Collaboration allows us to know more than we are capable of knowing alone."

- Paul Solarz

"The best way to predict the future is to create it together."

- Joe Echevarria

"A strong team can take any crazy vision and turn it into reality."

- John Carmack

"If we are to achieve a richer culture, rich in contrasting values, we must recognize the whole gamut of human potentialities, and so weave a less arbitrary social fabric, one in which each diverse human gift will find a fitting place."

- Margaret Mead

"Nature doesn't need people - people need nature; nature would survive the extinction of the human being and go on just fine, but human culture, human beings, cannot survive without nature."

- Harrison Ford

"Determine what behaviors and beliefs you value as a company, and have everyone live true to them. These behaviors and beliefs should be so essential to your core, that you don’t even think of it as culture."

- Brittany Forsyth

"There are only three measurements that tell you nearly everything you need to know about your organization's overall performance: employee engagement, customer satisfaction, and cash flow. It goes without saying that no company, small or large, can win over the long run without energized employees who believe in the mission and understand how to achieve it."

- Jack Welch

"Our belief is that if you get the culture right, most of the other stuff, like great customer service or building a great long-term brand, or empowering passionate employees and customers will happen on its own."

- Tony Hsieh

"Why is culture so important to a business? Here is a simple way to frame it. The stronger the culture, the less corporate process a company needs. When the culture is strong, you can trust everyone to do the right thing."

- Brian Chesky

"Great things in business are never done by one person.They're done by a team of people."

- Steve Jobs

"When people are financially invested, they want a return. When people are emotionally invested, they want to contribute."

- Simon Sinek

"Employees who believe that management is concerned about them as a whole person — not just an employee — are more productive, more satisfied, more fulfilled. Satisfied employees mean satisfied customers, which leads to profitability."

- Anne M. Mulcahy

"The only thing we have is one another. The only competitive advantage we have is the culture and values of the company. Anyone can open up a coffee store. We have no technology, we have no patent. All we have is the relationship around the values of the company and what we bring to the customer every day. And we all have to own it."

- Howard Schultz

"Great things are never done by one person. They’re done by a team."

- Steve Jobs

"Alone we can do so little; together we can do so much."

- Helen Keller

"Individually, we are one drop. Together, we are an ocean."

- Ryunosuke Satoro

"Coming together is a beginning. Keeping together is progress. Working together is success."

- Henry Ford

"Unity is strength. When there is teamwork and collaboration, wonderful things can be achieved."

- Mattie Stepanek

"Individual commitment to a group effort - that is what makes a team work, a company work, a society work, a civilization work."

- Vince Lombardi

"A successful team is a group of many hands and one mind."

- Bill Bethel

"A team is not a group of people who work together. A team is a group of people who trust each other."

- Simon Sinek

"The strength of the team is each individual member. The strength of each member is the team."

- Phil Jackson

"You have to be burning with an idea, or a problem, or a wrong that you want to right. If you’re not passionate enough from the start, you’ll never stick it out."

- Steve Jobs

"Your culture will determine your results."

- Michael Hyatt

"Culture eats strategy for breakfast."

- Peter Drucker

"Clients do not come first. Employees come first. If you take care of your employees, they will take care of the clients."

- Richard Branson

"Our belief is that if you get the culture right, most of the other stuff—like great customer service, or building a great long-term brand, or passionate employees and customers—will happen naturally."

- Tony Hsieh

"The only thing of real importance that leaders do is to create and manage culture."

- Edgar Schein

"Customers will never love a company until the employees love it first."

- Simon Sinek

"In business, culture is not part of the game—it is the game."

- Louis V. Gerstner, Jr.

"If we are to preserve culture we must continue to create it."

- Johan Huizinga

"Your ability to accelerate your impact depends on your ability to read the cultural terrain and navigate it effectively."

- Michael Watkins

"We may have different religions, different languages, different colored skin, but we all belong to one human race."

- Kofi Annan

"If strategy is the ‘what’ and process is the ‘how,’ culture is the ‘why.’"

- Michael Watkins

"The culture you have in your company is the personality of the organization. You have to nurture it, grow it, and celebrate it."

- Sheryl Sandberg

"A leader’s first task is to diagnose the culture. Only then can they decide whether to embrace, adapt, or transform it."

- Michael Watkins

"The most powerful force in an organization is culture. It defines who you are and how you operate."

- Frances Frei

"Don’t let your company’s culture happen by accident."

- Patrick Lencioni

"Coming together is a beginning, staying together is progress, and working together is success."

- Henry Ford

"Culture is the everyday behaviors of your people. It’s how they show up when no one is looking."

- Marcus Buckingham

"The most important conversations you have during your first 90 days are about understanding the culture: what’s valued, what’s ignored, and what’s taboo."

- Michael Watkins

"I will defend the absolute value of Mozart over Miley Cyrus, of course I will, but we should be wary of false dichotomies. You do not have to choose between one or the other. You can have both. The human cultural jungle should be as varied and plural as the Amazonian rainforest. We are all richer for biodiversity. We may decide that a puma is worth more to us than a caterpillar, but surely we can agree that the habitat is all the better for being able to sustain each."

- Stephen Fry

"How can we distinguish what is biologically determined from what people merely try to justify through biological myths? A good rule of thumb is ‘Biology enables, Culture forbids.’ Biology is willing to tolerate a very wide spectrum of possibilities. It’s culture that obliges people to realize some possibilities while forbidding others. Biology enables women to have children – some cultures oblige women to realize this possibility. Biology enables men to enjoy sex with one another – some cultures forbid them to realize this possibility. Culture tends to argue that it forbids only that which is unnatural. But from a biological perspective, nothing is unnatural. Whatever is possible is by definition also natural. A truly unnatural behavior, one that goes against the laws of nature, simply cannot exist."

- Yuval Noah Harari

"When you step into a new role, you are not just joining an organization, you are joining its culture."

- Michael Watkins

"Culture is about performance and making people feel good about how they contribute to the whole."

- Tracy Streckenbach

"Culture is simply a shared way of doing something with a passion."

- Brian Chesky

"Being a great place to work is the difference between being a good company and a great company."

- Brian Kristofek

"Corporate culture is the only sustainable competitive advantage that is completely within the control of the entrepreneur."

- David Cummings

"Once you have an innovation culture, even those who are not scientists or engineers — poets, actors, journalists — they [...] embrace the concept of an innovation culture. They vote in ways that promote it. They don’t fight science and they don’t fight technology."

- Neil deGrasse Tyson

"A hallmark of a healthy creative culture is that its people feel free to share ideas, opinions and criticisms. Lack of candour, if unchecked, ultimately leads to dysfunctional environments."

- Ed Catmull

"The only way to do great work is to love what you do."

- Steve Jobs

"A strong company culture helps recruit talent, retain talent and drives strong results."

- Gary Vaynerchuk

"If you are lucky enough to be someone’s employer, then you have a moral obligation to make sure people do look forward to coming to work in the morning."

- John Mackey

"Always treat your employees exactly as you want them to treat your best customers."

- Stephen R. Covey

"A mind cannot be independent of culture."

- Lev Vygotsky

"When you learn something from people, or from a culture, you accept it as a gift, and it is your lifelong commitment to preserve it and build on it."

- Yo-Yo Ma

"Cooking is all about people. Food is maybe the only universal thing that really has the power to bring everyone together. No matter what culture, everywhere around the world, people get together to eat."

- Guy Fieri

"its movement will be stilled. If she does not feel entitled to claim attention, she will not demand that airspace to shine in. If his field of vision has been boxed in by "beauty"--a box continually shrinking--he simply will not see her, his real love, standing right before him."

- Naomi Wolf

"The way I think about culture is that modern humans have radically changed the way that they work and the way that they live. Companies need to change the way they manage and lead to match the way that modern humans actually work and live. We're trying to re-craft culture in a way that really matches that. I think that 99% of companies are kind of stuck in the '90s when it comes to their culture."

- Brian Halligan

"Culture is to recruiting as product is to marketing."

- HubSpot’s Culture Code

"Research indicates that workers have three prime needs: Interesting work, recognition for doing a good job, and being let in on things that are going on in the company."

- Zig Ziglar

"Culture hides much more than it reveals, and strangely enough, what it hides, it hides most effectively from its own participants."

- Edward T. Hall

"When you look at Japanese traditional architecture, you have to look at Japanese culture and its relationship with nature. You can actually live in a harmonious, close contact with nature - this very unique to Japan."

- Tadao Ando

"You need the right people with you, not the best people."

- Jack Ma

"I think music in itself is healing. It's an explosive expression of humanity. It's something we are all touched by. No matter what culture we're from, everyone loves music."

- Billy Joel

"The soul takes nothing with her to the next world but her education and her culture. At the beginning of the journey to the next world, one's education and culture can either provide the greatest assistance, or else act as the greatest burden, to the person who has just died."

- Plato

"Starbucks was founded around the experience and the environment of their stores. Starbucks was about a space with comfortable chairs, lots of power outlets, tables and desks at which we could work and the option to spend as much time in their stores as we wanted without any pressure to buy. The coffee was incidental."

- Simon Sinek

"History shows us that in times of people feeling like they are in need of some sort of rebellion or protests, the artists rise because the poetry we create about pain and its relationship to culture in the world begins to soothe and heal people who are feeling confused or afraid."

- Lady Gaga

"I think as a company, if you can get those two things right — having a clear direction on what you are trying to do and bringing in great people who can execute on the stuff — then you can do pretty well."

- Mark Zuckerberg

"Food is culture. Food is an identity, a footprint of who you are."

- Lidia Bastianich

"If art is to nourish the roots of our culture, society must set the artist free to follow his vision wherever it takes him."

- John F. Kennedy

"The objective I propose is quite simple to state: to foster the infrastructure of democracy - the system of a free press, unions, political parties, universities - which allows a people to choose their own way to develop their own culture, to reconcile their own differences through peaceful means."

- Ronald Reagan

"Culture makes people understand each other better. And if they understand each other better in their soul, it is easier to overcome the economic and political barriers. But first they have to understand that their neighbour is, in the end, just like them, with the same problems, the same questions."

- Paulo Coelho

"In times of crisis, culture is what holds us together."

- Angela Duckworth

"Everything we design is a response to the specific climate and culture of a particular place."

- Norman Foster

"The more people rationalize cheating, the more it becomes a culture of dishonesty. And that can become a vicious, downward cycle. Because suddenly, if everyone else is cheating, you feel a need to cheat, too."

- Stephen Covey

"No occupation is so delightful to me as the culture of the earth, and no culture comparable to that of the garden."

- Thomas Jefferson

"We have our own culture, our own community. A lot of people don't realize that. They just assume that deaf people are very unfortunate, very disabled, but no."

- Nyle DiMarco

"We must create economic opportunity, build a culture of entrepreneurship, get people to take responsibility for improving their lives, rather than putting them in a position where they sit back in their poverty and blame others for it."

- Paul Kagame

"Positive culture comes from being mindful, and respecting your coworkers, and being empathetic."

- Biz Stone

"You have to maintain a culture of transformation and stay true to your values."

- Jeff Weiner

"Giving and receiving kindness are easy ways to feel good and to help others feel good too. People, organizations, and societies thrive when they are grounded in a culture of kindness."

- Vivek Murthy

"If you are building a culture where honest expectations are communicated and peer accountability is the norm, then the group will address poor performance and attitudes."

- Henry Cloud

"In a culture fueled by burnout, a culture that has run itself down, our national resilience becomes compromised. And when our collective immune system is weakened, we become more susceptible to viruses that are part of every culture because they're part of human nature - fear-mongering, scapegoating, conspiracy theories, and demagoguery."

- Arianna Huffington

"Representation matters. And it's about more than just actors on a screen. It's about snacks, it's about food, it's about culture, in every possible way."

- Simu Liu

"Letting a hundred flowers blossom and a hundred schools of thought contend is the policy for promoting the progress of the arts and the sciences and a flourishing culture in our land."

- Mao Zedong

"If you want to change the culture, you will have to start by changing the organization."

- Mary Douglas

"Fashion and music are two great artistic forms that can be molded by the youth culture - our taste and our passion for evolving things in our limited time on earth allows us to look at things with fresh eyes."

- Virgil Abloh

"The equal right of all citizens to health, education, work, food, security, culture, science, and wellbeing - that is, the same rights we proclaimed when we began our struggle, in addition to those which emerge from our dreams of justice and equality for all inhabitants of our world - is what I wish for all."

- Fidel Castro

"Culture makes all men gentle."

- Menander

"Every age has its storytelling form, and video gaming is a huge part of our culture. You can ignore or embrace video games and imbue them with the best artistic quality. People are enthralled with video games in the same way as other people love the cinema or theatre."

- Andy Serkis

"My heritage and my culture and where I'm from mean the most to me, more than anything."

- Patty Mills

"What colonialism does is cause an identity crisis about one's own culture."

- Lupita Nyong'o

"Sexually progressive cultures gave us literature, philosophy, civilization and the rest, while sexually restrictive cultures gave us the Dark Ages and the Holocaust."

- Alan Moore

"Strength lies in differences, not in similarities."

- Stephen Covey

"The way to get started is to quit talking and begin doing."

- Walt Disney

"The secret of change is to focus all your energy not on fighting the old but on building the new."

- Socrates

"The biggest risk is not taking any risk. In a world that’s changing quickly, the only strategy that is guaranteed to fail is not taking risks."

- Mark Zuckerberg

"Believe you can and you’re halfway there."

- Theodore Roosevelt

"A dream doesn’t become a reality through magic; it takes sweat, determination, and hard work."

- Colin Powell

"Success is not the key to happiness. Happiness is the key to success. If you love what you are doing, you will be successful."

- Albert Pujols

"Great things are done by a series of small things brought together."

- Vincent van Gogh

"Innovation distinguishes between a leader and a follower."

- Steve Jobs

"The secret to success is to know something nobody else knows."

- Aristotle Onassis

"A leader is a dealer in hope."

- Napoleon Bonaparte

"An important attribute of success is to be yourself. Never hide what makes you, you."

- Indra Nooyi

"It does not matter how slowly you go as long as you do not stop."

- Confucius

"If you’re changing the world, you’re working on important things. You’re excited to get up in the morning."

- Larry Page

"Nothing worthwhile is ever achieved without deep thought and hard work."

- J.R.D Tata

"The best thing about the future is that it comes one day at a time."

- Abraham Lincoln

"Opportunities don’t happen. You create them."

- Chris Grosser

"Good things happen to those who hustle"

- Anais Nin

"Success is best when it’s shared."

- Howard Schultz

"Culture might eat strategy for breakfast, but strategy sets the table."

- JD Meier

"Simple, clear purpose and principles give rise to complex and intelligent behavior. Complex rules and regulations give rise to simple and stupid behavior."

- Dee Hock

"People like us do things like this."

- Seth Godin

"Strive not to be a success, but rather to be of value."

- Albert Einstein

"People ask the difference between a leader and a boss. The leader leads, and the boss drives."

- President Theodore Roosevelt

"The only way to change culture is to change behavior."

- Marie Forleo

"Strong cultures embrace change, weak cultures fear it."

- Simon Sinek

"A toxic culture is the silent killer of an organization."

- Travis Bradberry

"If people fear making mistakes, they fear taking action. That’s how toxic cultures start."

- Adam Grant

"Fix the culture, or the culture will fix your organization—for the worse."

- Patrick Lencioni

"We live now in a global village and we are in one single family. It’s our responsibility to bring friendship and love from all different places around the world and to live together in peace."

- Jackie Chan

"Peace is not unity in similarity but unity in diversity, in the comparison and conciliation of differences."

- Mikhail Gorbachev

"Our cultural strength has always been derived from our diversity of understanding and experience."

- Yo-Yo Ma

"Difference is of the essence of humanity. Difference is an accident of birth and it should therefore never be the source of hatred or conflict. The answer to difference is to respect it. Therein lies a most fundamental principle of peace: respect for diversity."

- John Hume

"Peace cannot exist without justice, justice cannot exist without fairness, fairness cannot exist without development, development cannot exist without democracy, democracy cannot exist without respect for the identity and worth of cultures and peoples."

- Rigoberta Menchú Tum

"Perhaps travel cannot prevent bigotry, but by demonstrating that all peoples cry, laugh, eat, worry, and die, it can introduce the idea that if we try and understand each other, we may even become friends."

- Maya Angelou

"No culture can live if it attempts to be exclusive."

- Mahatma Gandhi

"If civilization is to survive, we must cultivate the science of human relationships - the ability of all peoples, of all kinds, to live together, in the same world at peace."

- Franklin D. Roosevelt

"All over the place, from the popular culture to the propaganda system, there is constant pressure to make people feel that they are helpless, that the only role they can have is to ratify decisions and to consume."

- Noam Chomsky

"In Japanese culture, there is a belief that God is everywhere - in mountains, trees, rocks, even in our sympathy for robots or Hello Kitty toys."

- Ryuichi Sakamoto

"My mother is not a woman of ordinary culture. She knows literature and speaks Spanish better than I do. She even corrected my poems and gave me advice when I was studying rhetoric."

- Jose Rizal

"The so-called cancel culture on the Internet, the extremism that sometimes flares up on university campuses and newsrooms, and the exaggerated claims of those who practice identity politics are a political and cultural problem that will require real bravery to fight."

- Anne Applebaum

"Nobody in Singapore drinks Singapore Slings. It's one of the first things you find out there. What you do in Singapore is eat. It's a really food-crazy culture, where all of this great food is available in a kind of hawker-stand environment."

- Anthony Bourdain

"Pop culture is a reflection of social change, not a cause of social change."

- John Podhoretz

"The lowest form of popular culture - lack of information, misinformation, disinformation, and a contempt for the truth or the reality of most people's lives - has overrun real journalism. Today, ordinary Americans are being stuffed with garbage."

- Carl Bernstein

"Fashion is part of our culture, and it's about more than just a pretty dress."

- Joan Smalls

"Men are visually aroused by women's bodies and less sensitive to their arousal by women's personalities because they are trained early into that response, while women are less visually aroused and more emotionally aroused because that is their training. This asymmetry in sexual education maintains men's power in the myth: They look at women's bodies, evaluate, move on; their own bodies are not looked at, evaluated, and taken or passed over. But there is no "rock called gender" responsible for that; it can change so that real mutuality--an equal gaze, equal vulnerability, equal desire--brings heterosexual men and women together."

- Naomi Wolf

"Popular culture is a contradiction in terms. If it's popular, it's not culture."

- Vivienne Westwood

"Architecture belongs to culture, not to civilization."

- Alvar Aalto

"Cultural differences should not separate us from each other, but rather cultural diversity brings a collective strength that can benefit all of humanity."

- Robert Alan

"Don’t let yesterday take too much of today"

- Will Rogers

"A consequence of female self-love is that the woman grows convinced of social worth. Her love for her body will be unqualified, which is the basis of female identification. If a woman loves her own body, she doesn't grudge what other women do with theirs; if she loves femaleness, she champions its rights. It's true what they say about women: Women _are_ insatiable. We _are_ greedy. Our appetites do need to be controlled if things are to stay in place. If the world were ours too, if we believed we could get away with it, we _would_ ask for more love, more sex, more money, more commitment to children, more food, more care. These sexual, emotional, and physical demands _would_ begin to extend to social demands: payment for care of the elderly, parental leave, childcare, etc. The force of female desire would be so great that society would truly have to reckon with what women want, in bed and in the world."

- Naomi Wolf

"Beauty provokes harassment, the law says, but it looks through men's eyes when deciding what provokes it."

- Naomi Wolf

"Almost every culture has a cognitive bias for the tough guy, the alpha, the winner."

- Rick Wilson

"What sets worlds in motion is the interplay of differences, their attractions and repulsions. Life is plurality, death is uniformity. By suppressing differences and peculiarities, by eliminating different civilizations and cultures, progress weakens life and favors death."

- Octavio Paz

"How do we create a harmonious society out of so many kinds of people? The key is tolerance -- the one value that is indispensable in creating community."

- Barbara Jordan

"...if we are open and we prepare for promoting dialogue and love, and a better understanding of each other, and tolerance and so forth, that's what the world will become, a more tolerant, loving place."

- Russell Simmons

"Human diversity makes tolerance more than a virtue; it makes it a requirement for survival."

- René Dubos

"With the right people, culture, and values, you can accomplish great things."

- Tricia Griffith

"The love of one's country is a splendid thing. But why should love stop at the border?"

- Pablo Casals

"Accordingly, globalization is not only something that will concern and threaten us in the future, but something that is taking place in the present and to which we must first open our eyes."

- Ulrich Beck

"We are going forward with the idea of a multicultural, a multinational state, trying to live in unity, at the same time respecting our diversity...But we need to all come together so we can live united."

- Evo Morales

"Respect for the rights of others means peace."

- Benito Juárez

"We have the ability to achieve, if we master the necessary goodwill, a common global society blessed with a shared culture of peace that is nourished by the ethnic, national and local diversities that enrich our lives."

- Mahnaz Afkhami

"Preservation of one's own culture does not require contempt or disrespect for other cultures."

- Cesar Chavez

"We cannot have a world where everyone is a victim. "I'm this way because my father made me this way. I'm this way because my husband made me this way." Yes, we are indeed formed by traumas that happen to us. But then you must take charge, you must take over, you are responsible."

- Camille Paglia

"I suppose it’s not a social norm, and not a manly thing to do — to feel, discuss feelings. So that’s what I’m giving the finger to. Social norms and stuff…what good are social norms, really? I think all they do is project a limited and harmful image of people. It thus impedes a broader social acceptance of what someone, or a group of people, might actually be like."

- Jess C. Scott

"When you’re in The System, like after being arrested, you’re no longer a participant. You’re being processed. Instead of an easy to ignore, well-greased cog, you become a sharp edge that needs to be ground down."

- Alan Bradley

"Teamwork is the fuel that allows common people to attain uncommon results."

"Culture is not just what we say; it’s what we repeatedly do."

"Your culture is your brand."

"The way we do things around here shapes who we are, how we grow, and what we leave behind."