“So many people start at the bottom and they try to work their way up. Go to where the money is, and sell at the highest level possible and then go down.”
"People don’t buy features, they buy benefits. Features answer the question what is it? Benefits answer the question what’s in it for me?"
- Tom Abbott
Awareness
"Don’t assume it’s about your sales process, it’s about their buying process."
- Tom Abbott
Awareness
"View the customer as a friend, not a purchase order."
- Tom Abbott
Relationships
"Share the content, spread the word. Talk about what you know and what you love. Leads will come in."
- Tom Abbott
Motivation
"Every single lead is gold. So it’s a race for whom can respond to that customer the fastest."
- Tom Abbott
Motivation
"What a wonderful time to be young! You have knowledge of many more things than we needed to have. It is my conviction that your generation is better and stronger than was ours — better in many ways! I have faith that you young men and young women can meet the world on its own terms and conquer it!"
- President Boyd K. Packer
Ambition
"Stay away from those people who try to disparage your ambitions. Small minds will always do that, but great minds will give you a feeling that you can become great too."
- Mark Twain
Ambition
"Don’t bunt. Aim out of the ballpark. Aim for the company of immortals."
- David Ogilvy
Ambition
"No one changes the world who isn’t obsessed."
- Billie Jean King
Ambition
"Some people want it to happen, some wish it would happen, others make it happen."
- Michael Jordan
Ambition