“Real leadership is about inspiring people to do things they never thought they could.”
"Let your joy be in your journey, not in some distant goal."
- Tim Cook
Happiness
"Work takes on new meaning when you feel you are pointed in the right direction. Otherwise, it’s just a job, and life is too short for that."
- Tim Cook
Motivation
"Some people see innovation as change, but we have never really seen it like that. It’s making things better."
- Tim Cook
Creativity
"I think each person, if you're a CEO, the most important thing is to have - to me, is to pick people around you that aren't like you, that complement you. Because you want to build a puzzle; you don't want to stack Chiclets up and have everyone be the same. And so I believe in diversity with a capital D."
- Tim Cook
Leadership
"It’s about finding your values, and committing to them. It’s about finding your North Star. It’s about making choices. Some are easy. Some are hard. And some will make you question everything."
- Tim Cook
Choice
"Motivation is the art of getting people to do what you want them to do because they want to do it."
- Dwight D. Eisenhower
Leadership
"Pay attention to those employees who respectfully ask why. They are demonstrating an interest in their jobs and exhibiting a curiosity that could eventually translate into leadership ability."
- Harvey Mackay
Leadership
"Everyone talks about building a relationship with your customer. I think you build one with your employees first."
- Angela Ahrendts
Leadership
"Leaders can let you fail and yet not let you be a failure."
- Stanley McChrystal
Leadership
"An organization's ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage."
- Jack Welch
Leadership