Herb Kelleher

"Organizational culture is not what’s written down. It’s the way things are done."

- Herb Kelleher

"Your employees come first. And if you treat your employees right, guess what? Your customers come back, and that makes your shareholders happy. Start with employees and the rest follows from that."

- Herb Kelleher

"Your employees come first. And if you treat your employees right, guess what? Your customers come back."

- Herb Kelleher

"A company is stronger if it is bound by love rather than by fear."

- Herb Kelleher

"We have a strategic plan. It’s called doing things."

- Herb Kelleher

"We have a strategic plan. It's called doing things."

- Herb Kelleher

"The greatest asset of a company is its culture."

- Herb Kelleher