It’s really hard to design products by focus groups. A lot of times, people don’t know what they want until you show it to them.

More quotes by Steve Jobs

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"If you are working on something that you really care about, you don’t have to be pushed. The vision pulls you."

- Steve Jobs

Motivation

"The only way to do great work is to love what you do."

- Steve Jobs

Motivation

"The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle."

- Steve Jobs

Motivation

"Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it."

- Steve Jobs

Love

"Life can be much broader once you discover one simple fact: Everything around you that you call life was made up by people that were no smarter than you. And you can change it, you can influence it. … Once you learn that, you’ll never be the same again."

- Steve Jobs

Empowerment

More Creativity Quotes

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"You can’t use up creativity. The more you use, the more you have."

- Maya Angelou

Creativity

"Limitations live only in our minds. But if we use our imaginations, our possibilities become limitless."

- Jamie Paolinetti

Creativity

"It is better to fail in originality than to succeed in imitation."

- Herman Melville

Creativity

"I am so clever that sometimes I don’t understand a single word of what I am saying."

- Oscar Wilde

Creativity

"Show up, show up, show up, and after a while the muse shows up, too."

- Isabel Allende

Creativity