Quality in a service or product is not what you put into it. It is what the client or customer gets out of it.

More quotes by Peter Drucker

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"The most important thing in communication is hearing what isn’t said."

- Peter Drucker

Awareness

"The most important thing in communication is to hear what isn’t being said."

- Peter Drucker

Awareness

"The aim of marketing is to know and understand the customer so well the product or service fits them and sells itself."

- Peter Drucker

Awareness

"The greatest danger in times of turbulence is not the turbulence—it is to act with yesterday’s logic."

- Peter Drucker

Transformation

"Success in the knowledge economy comes to those who know themselves—their strengths, their values, and how they best perform."

- Peter Drucker

Self-awareness

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"The worth of a person lies in their character, not in their looks."

- Beauty and the Beast

Integrity

"What you do speaks so loudly that I cannot hear what you say."

- Ralph Waldo Emerson

Integrity

"Be content to act, and leave the talking to others."

- Baltasar Gracian

Integrity

"Fake people have an image to maintain. Real people just don’t care."

- Hachiman Hikigaya

Integrity

"What is right? What is wrong? In this mixed up world, deciding what is right and wrong is not easy. You can’t just go by somebody else’s rules. If you let yourself be controlled like that, you’ll just become a puppet that can’t make decisions on its own. You have to live by your rules."

- Gintoki Sakata

Integrity