A business has to be involving, it has to be fun, and it has to exercise your creative instincts.

More quotes by Richard Branson

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"As I grew older it seemed that I was not making a big enough difference, particularly given my own incredible good fortune. I went from feeling content that things were going well, to realizing that I hadn’t even begun to scratch the surface of what needed to be done."

- Richard Branson

Awareness

"Have fun, work hard and money will come. Don’t waste time – grab your chances. Have a positive outlook on life. When it’s not fun, move on."

- Richard Branson

Happiness

"As soon as something stops being fun, I think it’s time to move on. Life is too short to be unhappy. Waking up stressed and miserable is not a good way to live."

- Richard Branson

Happiness

"My general attitude to life is to enjoy every minute of every day. I never do anything with a feeling of, ‘Oh God, I've got to do this today.’"

- Richard Branson

Happiness

"All you have in business is your reputation – So it’s very important that you keep your work."

- Richard Branson

Integrity

More Creativity Quotes

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"You can’t use up creativity. The more you use, the more you have."

- Maya Angelou

Creativity

"Limitations live only in our minds. But if we use our imaginations, our possibilities become limitless."

- Jamie Paolinetti

Creativity

"It is better to fail in originality than to succeed in imitation."

- Herman Melville

Creativity

"I am so clever that sometimes I don’t understand a single word of what I am saying."

- Oscar Wilde

Creativity

"Show up, show up, show up, and after a while the muse shows up, too."

- Isabel Allende

Creativity