“I would rather see the behavior of one white rat observed carefully from the moment of birth until death than to see a large volume of accurate statistical data on how 2,000 rats learned to open a puzzle box.”
"The behaviorist advances the view that what the psychologists have hitherto called thought is in short nothing but talking to ourselves."
- John B. Watson
Awareness
"The universe will change if you bring up your children, not in the freedom of the libertine, but in behavioristic freedom."
- John B. Watson
Change
"Give me a dozen healthy infants, well-formed, and my own specified world to bring them up in and I'll guarantee to take any one at random and train him to become any type of specialist I might select — doctor, lawyer, artist, merchant chief and, yes, even beggarman and thief, regardless of his talents, penchants, tendencies, abilities, vocations, and race of his ancestors."
- John B. Watson
Education
"No one knows just how the idea of a soul or the supernatural started... It probably had its origin in the general laziness of mankind."
- John B. Watson
Philosophy
"Psychology, as the behaviorist views it, is a purely objective, experimental branch of natural science which needs introspection as little as do the sciences of chemistry and physics.... The position is taken here that the behavior of man and the behavior of animals must be considered in the same plane."
- John B. Watson
Philosophy
"Concentrate all your thoughts upon the work in hand. The sun’s rays do not burn until brought to a focus."
- Alexander Graham Bell
Focus
"The successful warrior is the average man with laser-like focus."
- Bruce Lee
Focus
"Obstacles are those frightful things you see when you take your eyes off your goal."
- Henry Ford
Focus
"The key to success is to focus on goals, not obstacles. Let this Tuesday be a day of focus."
Focus
"If you can’t do something, then don’t. Focus on what you can."
- Shiroe
Focus